FIRST FEDERAL BANK WELLBEINGVILLE
First Federal Bank of Kansas City wanted to create a large library of educational content that they could use both in house and for their customers. They wanted this educational material to compliment their main brand but be distinctly different. I created a secondary color palette, and design aesthetics to feel like a scrapbook/passport to showcase the journey to financial freedom. I created 5 ebooks and 1 video based on the idea of Wellbeingville, a place of financial freedom. I also created additional motion graphics, and lots of flyers and other educational content.